Overview
Our mission is to deliver a new generation of smarter decision making where people and technology work together, in real time, to make critical business decisions. Using advanced machine intelligence to automate the process of complex data analysis, we simplify the process of data analysis putting prescriptive, actionable recommendations in the hands of the business person who can take action.
Data analysis products on the market today are designed for highly sophisticated technical users, leaving out a majority of business users who could truly benefit from advanced analytics solutions. Our team was founded by software architects, artificial intelligence experts and business consultants who built successful careers solving complex technology and analytics challenges for some of the world’s largest companies. Key decision makers need to make decisions quickly; however, ColdLight’s founders observed their customers struggling to locate the right information to get accurate and holistic real-time insight into their operations, on-demand. Also, an entire set of critical competitive data (that data that sat outside the 4 walls of the business) was a virtually untapped competitive resource just waiting to be used.
