ColdLight

February 4th, 2009by Ryan Caplan

Population Growth: New Challenges for Business

Right now, the last thing we need to think about is another challenge to business success. But, lets look beyond the current economic environment for a minute and think about what population growth means to the future of business decision making. We’ve all heard about the “brain drain” overseas. Where highly skilled people leave to pursue higher paying jobs in other countries. But that may only be the beginning. What if we are just not able to scale to support the number of highly trained human beings required to support a growing population?

Doctors will need to care for more patients, more quickly. Suppliers will need to get more products into the hands of more buyers more efficiently. Business people will need to harness more and more information to make impactful decisions more quickly.

We are addressing some of these challenges already through the automation of simple services today. Supermarkets are putting in automated checkout to minimize wait times and cost of checkout personnel. Banks #1 performing employees are ATM machines, allowing the banks to service more customers more quickly. The list goes on.

As our population grows, the demand on these highly skilled, highly trained resources that make strategic business decisions will become further challenged. Population growth requires us to have more and more automated intelligence to support our decisions and actions. Intelligent technology-based products can  help us keep pace with the increased demand for smarter faster decisions in a world where resources are becoming exponentially more scarce as population growth soars.

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